This is a start of a SEO checklist. Each item should be checked off in order to help you rank higher in search engines, particularly Google.
- Pages can be indexed
- Mobile version of website is available
- Sitemap is available
- Structured-Data is used where possible
- Headlines used
- Headlines in correct order
- Meta descriptions used
- Meta keywords used
- Meta title is filled correctly
- Keywords used in headlines
- Images use the alt-attribute
- Links use a title-attribute
- Links in navigation do not use title-attribute
- No Duplicate Content
- Usage of absolute URLs
- Internal links point to HTTPS version of page
- Redirects are done with 301
- No 404-errors
- No 500-errors
- Canonical Tags are used if applicable
- Ratio of code and content is around 25% for shop pages and 50% for content pages
- Affiliate links have rel="nofollow"
- Website uses HTTPS
