Pretty

Author: jesushernandez

email/email-avatars.mdx

@@ -8,13 +8,14 @@ Here's a breakdown of the options available for displaying custom avatars in you
 
 1. **BIMI**  
    BIMI (Brand Indicators for Message Identification) allows you to display a custom logo next to your emails by adding a DNS record that points to an SVG image of your logo. Some [email clients support BIMI](https://support.google.com/a/answer/10911320), but there are a few considerations:
+
    - Gmail, amongst others, will only display your logo if it’s verified by a certificate authority. This process involves purchasing a Verified Mark Certificate (VMC), which costs around ~$1200 per year.
    - Without the certification, some clients may still show your logo, but support varies across different platforms.
 
 2. **Gravatar**  
    Some email clients use [**Gravatar**](https://gravatar.com/) to display avatars. You can create a Gravatar profile **for free** (using your workspace's email address) and if the recipient’s client supports it, your Gravatar's profile picture will show in the emails you send.
 
-3. **Gmail** 
+3. **Gmail**
    In the abscense of BIMI, Gmail will pull the avatar from the profile picture you use in your Gmail-managed email. You can do this from your Gmail inbox or follow [these instructions](https://support.google.com/mail/answer/35529)
 
 Ultimately, the avatar that appears next to your emails depends entirely on the recipient's email client and its rendering choices.