Sentry Sourcegraph extension launch

[ryan-blunden]

Sourcegraph development

• Extension testing and feedback Sentry extension dogfood plan #29 (27 May)
• Finalize work from Sourcegraph internal testing and feedback (31 May)
• FInalize docs (7 June)
• Sentry testing and feedback (14 June)
• Sourcegraph customer testing (19 June)
• Sentry launch ready (26 June - 28 June)

Sentry development

• UI discoverability: Integrations directly discoverable within Sentry product on Settings --> Integrations tab (current view here)
• Broadcast: Sentry in-app broadcast banner within 3 months of launch, letting users know about new integration (example, will link to blog post)

Sentry marketing

Deliverable dates to be confirmed.

• Blog: Dedicated blog post explaining and showcasing Clubhouse integration (example - this got 4K+ views from a dev audience in a short period of time) (24 June)
• Newsletter: Inclusion in monthly product newsletter (35%+ open rate) (24 June)
• Landing page: Dedicated landing page on Sentry's site (like this) (22 June)
• Video: Product video exploring your integration (we'll post this on our blog + landing page once available; see example in the linked landing page above) (19 June)
• Social: tweet from getsentry handle, 5K+ followers (26 June)

Sourcegraph marketing

TBC