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Add topic "SEO" #3861

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merged 3 commits into from
Aug 25, 2023
Merged

Add topic "SEO" #3861

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9f3244b
Add topic "SEO"
shaedrich Aug 18, 2023
cf7275b
Update index.md
shaedrich Aug 18, 2023
99de80f
Shorten short_description
shaedrich Aug 18, 2023
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9 changes: 9 additions & 0 deletions topics/seo/index.md
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---
related: meta-tags, metatags
aliases: search-engine-optimization
display_name: Search engine optimization (SEO)
short_description: SEO is the process of improving the quality and quantity of website traffic to a website or a web page from search engines.
topic: seo
wikipedia_url: https://en.wikipedia.org/wiki/Search_engine_optimization
---
As an Internet marketing strategy, search engine optimization considers how search engines work, the computer-programmed algorithms that dictate search engine behavior, what people search for, the actual search terms or keywords typed into search engines, and which search engines are preferred by their targeted audience. SEO is performed because a website will receive more visitors from a search engine when websites rank higher on the search engine results page (SERP). These visitors can then potentially be converted into customers.