Why Building a Food App? 👷♂️
More and more people take care of what they are eating. It's fashion, it's important, it's primordial. Building something great around food and lifestyle and one the the greatest niche for 2018-2020.
People are paying more, more and more attention to their diet and health! And food is the MAINSTREAM thing.
You can for example, building a tinder app for food. Users would swipe food items and filter food items per category (vegan, meat, vegetarian, allal, ...). The app can even recommend the user to the nearest restaurant that matches to its criteria.
Although Instagram has a LOT of food channels, it is not a niched photo sharing platform only for food items. And it already demonstrates that people LOVE sharing food.
So, you have a HUGE opportunity to build an niche Instagram for sharing instantly the food you eat right now with your friends with short GIF food. For example, every time I go to a coffee shop (in fact, few times per day), I take a photo of my latte and my cake loaf. BELIEVE me!, if you build something similar, you will already get me on your platform! :)
Brands are clever enough (or stupid enough) to write ingredients in VERY small characters. For older people (or even younger), it became really hard and tedious to read them.
Why not to build a food scanner app that gives in a pleasant way everything the consumer wants to know (calories, ingredients, allergy, etc) The consumer will just have to download once the app on his phone and then, scan the barcode of any items to have the result showed nicely (with graph, chart, images). In short, your app will displayed all product's information in a much better and pleasant way than it is written on the product.
To help building such an app, you have already great databases (some are free) containing millions of items' information.
You already have apps that give recommendations for restaurants, hotels, etc (such as TripAdvisor), but there aren't such things for foodstuffs. Why not to offer to customers to rate any food items they buy (with ratings, reviews, price-quality).
Create an iOS/Android Marketing Food App, which allows retailers to substantially increase their sales by doing A/B testings (split tests).
For instance, the app will allow taking photos of the food items in shops, and each time the retailers move the items somewhere else, on other stands/shelfs in the store, the app shows on what shelf the items sell the best (thanks the income records and the locations in the grocery store, etc).
You will be able to sell this kind of app directly to food companies with a monthly price (e.g. $599/mo). If your app can substantially increase the incomes of retailers, you will have a guaranteed success (and competitors of this kind of apps are still little! So, it's NOW or NEVER 🙂).
Be a little creative, be close to the market and built a MVP with a basic and simple app for retailers and validate your idea.
What to Hire an Expert for building such an app/service. You might still be able to hire me if I have availabilities on my diary... during my weekends or evenings. Just PM me on my LinkedIn.
Anyway, I wish you all the best! 🚀